Saturday, August 20, 2011


Lambrettas have done in many different countries around the world

Italy, more than any other country, is known for its scooters. In the film, a photograph of Rome, and in a story on this sunny country scooters an obvious characteristic of the Italian lifestyle. The name most often mentioned when scooters are discussed is Lambretta, and the history of this tent is a study of the industrialization of post-war Italy. The Lambretta, like many of its European brothers, is locked up and interwoven with a parent company that manufactures many other products in addition to its two-wheeled vehicles.

It started in Italy, Innocenti first scooter, a model (M), comes off the production line in 1947. M is called the model has moved on, and since then, Lambretta's success grew and grew. Who would have thought, even today, Ferdinando Innocenti and his designers idea of ​​getting Italy mobile after the war, should continue to be a passion, a way of life, and the mode of transport, even today.

Innocenti scooters initially struggled to make it profitable, as well as the attention to detail and desire for perfection, but the early stages of huge upfront costs and low production volumes all added to the total cost of the machines. Over time, the factory has become more modern, efficient, and each machine, production volumes have grown rapidly Lambretta a profitable product and vital.

Innocenti main contract was to start with its market of Italian origin, but they soon looked for new markets to increase sales and Lambretta word. All parts of Europe soon began selling these small scooters, and then most other parts of the world also saw the Lambretta hit their shores.

Innocenti soon realized that the granting of licenses to manufacture scooters to various countries around the world, not only on the Lambretta sold in more countries around the world, but was also earn royalties from companies without official capital the main factory itself.

Some of the countries around the world who seek licenses Innocenti were, Spain, France, Germany, India, Argentina, Brazil, Chile and more. Although some producers did market the Lambretta under different names, such as Serveta Spain, Siambretta South America, they all share the family design that came from Italy.

Many of these factories continued to produce the Innocenti Lambrettas long after closing the doors. The Italian factory which was closed, was eventually sold to the Indian government that created the SIL, Scooters India Limited who continue even today to produce a version of the Lambro three-wheeled vehicle.

The last two wheeled scooters out of the production lines of different plants was as follows: -

Italy - Production ceased 1972

Spain - Production ceased 1989

India - Production ended in 1998

France - 1958 It is believed that

Germany - Innocenti based products ceased in 1956 but continued for several years, according to NSU Prima

South America - I do not know, some factories even today, but cars do. Name of the Innocents is still used in Brazil.


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